50 million
Readers
Hindustan is more than a leading Hindi newspaper, it's the trusted voice for 50 million* Hindi-speaking Indians in the Indo-Gangetic Belt. As the #2 Hindi daily, Hindustan reaches a massive audience of discerning readers for insightful news, engaging analysis, and progressive content. These are the individuals shaping India's future from the nation’s new growth centers.
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Hindi Newspaper
Bihar + Jharkhand + Uttarakhand
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Hindi Newspaper
Indo-Gangetic Belt (U.P. + Bihar + Jharkhand + Uttarakhand + Delhi NCR
*Source: TR (Main+Variant), All India, IRS Q4 2019 | TR Q4 2019 | ++TR (Main+Variant) Q4 2019
Turn top-of-mind recall to long-lasting impact with Hindustan’s Print Innovations
Combining print and digital advertising creates results in 5X increase* in website visit versus online-only ad. Using both print and digital in the campaign mix delivers 3.5 times** the uplift in business metrics vs. using just one platform. Explore our creative formats in Hindustan that will power your campaign success.
(Source: *Combining Online, Print Increases Ad Effectiveness ~ Ginger Rosenkrans and Keli Myers Newspaper Research Journal | Vol, 34, No. 4; **The IPA Databank study 2017, Newsworks, UK)
Award-Winning Inspiration: Featured Campaigns
Explore a showcase of Hindustan’s finest campaigns that pushed boundaries and delivered high impact in the Hindi Heartland for our advertisers. Get inspired and discover how Hindustan can elevate your brand story.
Aao Rajneeti Karein
Aao Rajniti karein (ARK) is an exclusive and a long standing initiative to increase voter turnout and promote ethical and informed voting
Macchar Ko Takkar
Every year even as the monsoons bring cheer across the country, unfortunately it also brings with it a season of disease cause by the World's Deadliest Animal- Mosquitoes. Every year more than 725000 people die due to mosquito bites much more than deaths caused by even humans!
Athwa Phera
Marriage is one of the most sacred bonds between two people which they enter by taking the seven holy vows. But it so often happens that many women are limited to the roles of a wife, mother and care-taker post marriage; they are the ones to give up on their dreams, aspirations & amp; careers for the sake of families. Hindustan pledged to challenge the status quo and promote every husband to take a vow of supporting his wife and ensuring her equal status in marriage. It was a 15 day high decibel campaign with presence across digital, print, radio and on ground.
Jeetega Hindustan
360-degree campaign that evokes optimism and motivates individuals to rally behind the nation and overcome the COVID pandemic.
The Magic of Print
Witness print innovation at its finest. Follow us on LinkedIn for a daily dose of print inspiration and see your own successful HT campaigns come alive.
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The Proof is in the Print: Impactful Case Studies
Dive deep into real-world case studies showcasing how brands leveraged Hindustan’s print campaigns to achieve their marketing goals. Discover the tangible impact Hindustan can have on brand awareness, website traffic, and sales.
Beyond Print: Hindustan Events – Where brands come to life
Take your marketing campaign to the next level by partnering with Hindustan’s on-ground events across multiple themes. From networking and thought leadership platforms to entertaining music and poetry festivals, Hindustan’s Events witness a massive footfall from a host of audiences in the Hindi-speaking regions of India.
