Desi Martini - HT Media

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3m Unique Visitors

A very dedicated editorial team produces fresh, unique & engaging content and reaches out to its followers very promptly via multiplatform content distribution network. Desimartini’s success is reflected by the fact that it is among the top three websites in the Entertainment Movies (custom) category, as per Comscore. Today, it sees 3 million unique visitors and 9 million page views a month.

Source- COM Score April’20

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Behind the Brand

Binoy Prabhakar

Chief Content Officer

Binoy Prabhakar is Chief Content Officer, Hindustan Times Digital, one of India's largest news platforms. He is a journalist who is focused on running agile and efficient newsrooms, building successful journalism products and finding innovative business solutions. He is a 2017 Fellow at the Tow-Knight Center for Entrepreneurial Journalism in New York. Binoy was previously a Senior Editor at The Economic Times and Deputy Editor of The Economic Times Magazine. In a career spanning more than 20 years, he also worked with The Indian Express, The Times of India and The Hindustan Times. Binoy is passionate about entrepreneurial journalism.

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