10 Advertising Quotes That Will Inspire Your Next Campaign

  • HT Media Team
  • June 23rd, 2021

Let’s face it: The past year of remaining (almost) exclusively indoors has taken a heavy toll on all of us, albeit in different ways. But something we can collectively relate to is how helpful an occasional “dose of inspiration” has become to keeping ourselves motivated and getting our creative momentum going. That’s why we’ve curated […]

Don’t Be a “Minimum” Marketer: Learn from these “Family Man” Viral Campaigns

  • HT Media Team
  • June 21st, 2021

By now, Srikant Tiwari has become a household name. The original series from Amazon Prime India The Family Man has quickly turned into one of the most hyped offerings of the OTT space in recent memory. Lauded by the Indian audience and critics alike, the show’s second season created a lot of buzz even after 18 […]

4 Rules to Mastering the “Hype” Around Hyperlocal Marketing

  • HT Media Team
  • June 16th, 2021
A chalkboard reading the words "Thank you for shopping local"

Imagine this scenario: A customer is at his local store shopping for groceries. He realizes some important items are currently out of stock there. What does he do? Well, nowadays all he has to do is take out his mobile device and conduct a “grocery store near me” search on Google. He then sees that […]