Hindustan is known for its fair, unbiased and secular news reporting and analyses.

Hindustan – in addition to high-quality reportage – also aspires to become an ally to its readers in their quest for success. The ambition for the brand is to become the partner of progress for the youth in the Hindi belt.

Hindustan dominates in Bihar with an undisputed readership of over 4 million (as per the IRS 2008, Round 1). It commands a massive 73% share of the Hindi readership market of Bihar.

Hindustan has been the No. 1 newspaper of Jharkhand, ever since readership surveys have been reported for the state.

In Delhi + NCR, Hindustan is an undisputed No. 2 and has a rapidly growing even as the market is declining. Interestingly, Hindustan’s readership in IRS 08 Round 1 grew by a huge 20% over the last round. 

Hindustan is expanding rapidly in the state of Uttar Pradesh, which is the largest Hindi newspaper market, and where it is the fastest growing Hindi daily. Apart from a long-standing presence in Lucknow and Varanasi, Hindustan was launched in Meerut, Agra and Kanpur in 2006.

In 2008, Hindustan has already launched in the cities of Aligarh and Mathura. Allahabad, Bareilly and Moradabad will follow in the same year.

Hindustan has made an entry into Uttarakhand with a printing location in Dehradun, in May 2008. This edition will cover key cities in Uttarakhand and West UP (like Dehradun, Hrishikesh, Haridwar, Roorkee and Saharanpur).

Currently, the major editions of Hindustan are available online in epaper format.